It's pretty safe to assume that everyone in the US now knows that smoking is bad for your health, no? While smoking bothers me personally (headaches and the smell) it's not entirely clear how this campaign is really going to help. Over here when they started to use more graphic labels, it helped launch a new business of selling cigarette cases that you could slip the pack into so you didn't have to see the new label. (Hint, hint, for those with design skills and who want to create a new business when this law kicks in.) Reuters:
Dead bodies, diseased lungs and a man on a ventilator were among the graphic images for revamped tobacco labels unveiled Tuesday by U.S. health officials.
Proposed in November under a law that put the multibillion-dollar tobacco industry under the control of the Food and Drug Administration, the new labels must be on cigarette packages and in advertisements starting in October 2012.
Health and Human Services Secretary Kathleen Sebelius and FDA Commissioner Margaret Hamburg were to announce the nine new warnings at the White House, but the labels were released early Tuesday on the FDA website.
