Uh oh. The US Chamber of Commerce might not like this news. How dare a business thinks about the environment! Thankfully the folks in Redmond are smarter than the knuckle-draggers at the Chamber of Commerce.
B&Q, Microsoft and Pret a Manger have become the latest household names to join the 10:10 climate change campaign, joining 25,000 individuals, 1000 businesses and hundreds of schools, hospitals and other organisations.
The 10:10 campaign, which the Guardian supports, involves pledging to cut carbon emissions by 10% during 2010. Founded by the eco-documentary maker Franny Armstrong, the campaign aims to demonstrate a groundswell of public support for ambitious short-term action on climate change and put pressure on the government to commit to deep national cuts in greenhouse gas emissions.