And to think the rest of the world finds the US a gun crazy country. Where would they ever get such ideas?
Max Motors in Butler, Missouri, says sales have quadrupled since the start of the offer.
Customers can choose between a gun or a $250 (£125) gas card, but most so far have chosen the gun.
Owner Mark Muller said: "We're just damn glad to live in a free country where you can have a gun if you want to."
The dealership sells new and old vehicles, including General Motors and Ford cars and trucks, and its logo shows a cowboy holding a pistol.
