Sinclair Starts To Buckle Under Pressure

With your emails and boycotts focusing laser attention on them, Sinclar has started to buckle under the pressure.

According to USA Today, they now say they don't plan -- heck, they NEVER planned -- to air that 42 minute diatribe against Kerry known as "Stolen Honor." That, of course, is a lie. Now they plan to use excerpts of it in a "news feature" about the issue. It's still set to air on Friday.

Its stock fell another 32 cents to $6.26 Tuesday, down 12% since their political rally for Bush was first reported. The company is mired in debt, so any desire to go private would be difficult. They're being sued for skirting duo-poly laws by having minority holding firms own second TV stations in a a number of cities.

And in a lovely bit of wording, a Lehman Bros. analyst says airing the documentary has "no upside and only multi-dimensional downside" for the company.

Keep up the pressure to make sure anything they do air is, as Fox would say, fair and balanced.